We help impactful brands build Scalable Growth

Shopify Revenue Growth (YoY, over 12 months)

Madame Korner

302%

Segments built and scaled Madame Korner's ecommerce growth via paid social, email marketing automation & creative strategy.

Developed & Launched Origin's B2B Enterprise Growth Plan

Origin

Gtm

Designed and implementd annual marketing GTM plans to attract enterprise global customers & developers

Total clicks increase (YoY, over 12 months)

BNAH

92%

Support BNAH with paid media growth across Meta, Google & TikTok, increasing Online sales by 92% YoY

Increase in orders and improvements in AOV

First Safety

167%

A strong in-store reputation, but some serious online optimisation needed for this much-loved Australian women's...

Turn high-intent browsers into profitable customers.

Common marketing challenges We help solve

Segments supports brands navigate the complexities of scaling by uncovering & removing growth blockers that separate good from great.

Common Growth Blockers We Fix

Your revenue is growing, but your profit isn't

You can't seem to scale beyond a certain ad spend

You're over-reliant on a single channel

Your strategy lacks depth and is purely tactical

You have challenges with ad creative fatigue

In a competitive market like crypto, there is a bunch of highly skilled professionals, but not all of them have amazing people skills and work ethic. Working with the Ninjas is a pleasure because they really adapt to the work dynamic of the client. Always ready for discussion and looking for the best solutions for the project even when the going gets rough.

Dave Evans, CEO

Sight360

Segments rebuilt our entire HubSpot instance and the impact was immediate. Lead to MQL conversion went from 12% to 31%. The GTM strategy they developed aligned sales and marketing for the first time and gave us a framework we could actually execute against. Not only did we measure organic traffic but the impact it was having on bottom line.

Simon Baxter, Head of Sales

Site360

Cybersecurity is a long sales cycle business and Segments understood that from day one. They built nurture sequences in HubSpot that kept prospects warm across 6 to 9 month cycles, redesigned our landing pages for conversion, and gave us analytics visibility we never had before.

Ahmed Khanji, CEO

Gridware Cybersecurity

Our ROAS was flatlining before Segments came in. They restructured our campaign architecture, introduced a proper creative pipeline with dedicated hooks testing, and within 60 days we were scaling profitably. CAC is down, repeat purchase rate is up, and we finally understand our LTV curve.

Adam Smith, Founder

Carscent

he demand gen program Segments built drove a measurable improvement in Lead to MQL rates within the first 90 days. HubSpot is clean, attribution is accurate, and our sales team is working better qualified pipeline than ever. The team built dashboards in an ETL that delivered full visibility

Daniel Bardouh, COO

FullSuite

What People Are Saying

Digital Marketing for Private Investment Firm

Dave Evans, CEO

Sight360

Lead Generation for Site 360, SaaS Platform

Simon Baxter, Head of Sales

Site360

Organic Growth for Gridware CyberSecurity

Ahmed Khanji, CEO

Gridware Cybersecurity

Growth Marketing, for Australian Ecomm Brand

Adam Smith, Founder

Carscent

Demand Generation for FullSuite

Daniel Bardouh, COO

FullSuite

Paid Meta & Google for First Safety, Leading Australian e-commerce brand

We carry thousands of SKUs and managing paid performance at that scale was a constant headache. Segments built a catalogue strategy that finally made sense of it across both our B2C ecomm channel and B2B procurement buyers, CAC is down, AOV is up, and for the first time we have a single agency that understands both sides of our business.

Dave Evans, CEO

First Safety

Here's how we do it

Led by former Google and Amazon experts, Segments manages every stage of your growth funnel, from strategy and creative to execution and measurement, helping ambitious brands scale profitably.

GTM Strategy

Fractional CMO

Marketing Strategy

Growth Loops

From GTM strategy and Fractional CMO engagements to full marketing strategy and growth loops, we embed with your team to build the systems and commercial thinking that drive compounding, predictable growth.

Paid Search

Paid Social

Programmatic & Display

Amazon Advertising

All campaigns are led by ex-Google and Amazon talent, bringing enterprise-level media buying expertise to every dollar we spend across Paid Search, Paid Social, Programmatic, and Amazon Advertising

UI/UX Design

Graphic Design

Short form video

Campaign Creatives

From scroll-stopping short form video and campaign creatives to UI/UX design and graphic design, we produce performance-driven creative that is built to convert across every channel.

Serverside tagging

UTM Tagging & Tracking

Data-driven Attribution

Dashboards

Business Reporting & KPI's

We build the infrastructure that tells you what is actually working. From serverside tagging and UTM frameworks to multi-touch attribution and executive dashboards, we give you a single source of truth across every channel and campaign.Most agencies report on vanity metrics. We build measurement systems tied to pipeline and revenue, so every marketing dollar has a clear line to business outcomes.

HubSpot Implementation

Klaviyo Implementation

CRM Setup & Integration

Lead Nurture Sequences

Marketing & Sales Automation

As both a HubSpot and Klaviyo partner, we implement and automate the workflows, nurture sequences, and pipeline automation that turn your CRM from a contact database into a revenue engine

Scale Profitably with Segments deep expertise

“We Help FutureProof Brands via Predicatable & Profitable Growth."

Paid Search

We drive qualified organic traffic at scale

SEO

Scale your e-commerce brand on the world's largest marketplace

Amazon Advertising

We create captivating media experiences that catch your audience's attention right where they scroll through their favorite social feeds.

Social Ads

We engage customers at every stage of their journey using precise segmentation and automated workflows.

Marketing Automation

Unlock all possibilities within your existing marketing funnel

CRO

We turn data into actionable business strategies

Data & Analytics

We create experiences that convert.

UI/UX

We build smarter, faster than traditional agencies

Ready to accelerate your growth?

Let's discuss how we can help your brand reach its full potential.

Get in touch

Meet your Growth Squad

For each client, we build a specialized Growth Squad. Each squad combines precise vertical knowledge, media proficiency, and platform expertise to formulate cutting-edge marketing strategies rooted in customer insights, aiming to surpass industry benchmarks.

Meet some of our team

Three men seated in a modern office lounge with laptops, colorful chairs, framed movie posters on the wall, and industrial ceiling.

Segments joins SEMRUSH Enterprise

As one of a select few Semrush Enterprise Partners in Australia, Segments gives clients access to enterprise-grade SEO data and AI search visibility tools that most agencies simply cannot offer. Every recommendation we make is backed by Semrush's proprietary intelligence and tied directly to traffic, pipeline, and revenue outcomes.

Scale Profitably with Segments deep expertise

AI-FIRST

We embed AI across every workflow, from research and creative briefing to reporting and optimisation, so you get faster execution, sharper insights, and more output without bloating your team.

CREATIVE

Performance creative that stops the scroll

We concept, produce, and test creative built for conversion. From static ads to video hooks, every asset is designed with the algorithm and the audience in mind.

MEASURABLE

Every dollar tracked, every decision justified

We build the attribution infrastructure to show exactly what is working. No vanity metrics, no black boxes, just clear reporting tied to pipeline and revenue.

PREDICTABLE

Growth you can plan around

We design programs built for compounding returns, not one-off spikes. Consistent systems, clear forecasts, and a team that operates like an extension of yours.

Why Segments should be your markeTing partner of choice?

Segments

Key Focus on Commercial Business Outcomes

Start with business goals, not channel goals

Clear pricing with data owned by client

Data-driven approach, with test and learn at the core of our service

Annual Strategy Session with C-Level

Quarterly Business Review to align on Commercial Objectives

Segments aims to be an extension of your organisation

Slack messaging with direct access to specialist team

Other Agencies

Key Focus on Vanity Business Metrics (Clicks, CPC, CTR, VTR, CPM etc.)

Channel led advertising

Hidden Fees and holding data hostage to lock in customers

Basic templates & basic execution

Silo'ed execution and implementation

Comprosing on quality by outsourcing services

Long-term 12 months contracts

No flexibility in services being offered

Get Started

FAQs

Find answers to frequently asked questions about Segment's services, approach to marketing, client collaboration, and outcomes.

What does Segments do?

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What services do you offer?

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Do you work with B2B Companies?

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What is your SEO capability?

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What are growth loops and do you build them?

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Do you offer retainer or project-based engagements?

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Who do you work with?

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How are you different from a traditional agency?

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Do you work with ecommerce brands?

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What is AEO and GEO and do you offer it?

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Do you design landing pages?

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How do I get Started?

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