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Timing is crucial when presenting to leadership. Morgan believes that presenting during calm moments allows for better understanding and trust. This strategy helps in alleviating concerns that may arise from rushed decisions.
Educating leaders is about building trust. Morgan focuses on sharing a clear vision and a solid plan, which reassures them that he is prepared and capable of leading the initiative.
At the core of Morgan's strategy is the goal to evoke emotions. He believes that when leaders feel something, they are more likely to engage with the vision and support it wholeheartedly.
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